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Content strategy for Kenyan businesses.

A plan for what to publish, in what order and for which buyer, so your website stops guessing and starts earning.

Publishing without a plan is just noise.

Many Kenyan businesses publish when they remember to. The topics come from whatever feels right that week, nothing connects, and Google has no clear idea what the site is about.

A content strategy fixes that before another post goes live. It tells you what to write, what to fix, and what to leave alone.

What you get

What is included.

  • A keyword map built around how your buyers search, in English, Swahili and mixed language.
  • A clear message about who you help and why you are different.
  • A content calendar you can actually keep up.
  • A page plan: which pages to fix, which to add and which to merge.
  • A simple way to measure what is working.
How it works

Four steps, no mystery.

AuditWhat is live, what ranks and what is missing.
MapThe searches your buyers make and the gaps your competitors leave.
PlanA calendar and a page plan you can follow.
ReviewA monthly look at what moved and what is next.
Common questions

Before you book a call.

What is a content strategy?

A written plan for what you publish, who it is for and how it connects to your business goals, built around the searches your buyers actually make.

I already have a blog. Do I still need one?

Usually yes. A strategy turns scattered posts into a system and tells you what to rewrite, merge or stop publishing.

How long does it take?

That depends on your site and how much content you already have. We agree a timeline with you on your free Clarity Call.

Keep exploring

Related services.

Therapist, counsellor or ministry? See the faith-based and mental health page →

Book a free Clarity Call

Thirty minutes with Nemo. No pitch and no pressure, just an honest look at what your website needs next.

Pick a time