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Case study · Our own site

Perceived Content: our own site, in the open.

We do not ask clients to trust a method we do not use. These are the keywords we are targeting for ourselves, and where we stand today.

#3content marketing for therapists kenya
1keyword plan, 5 layers
Liveupdated as we move
Client
Perceived Content
Timeline
Live and building
Status
In progress

The starting point

Why we do it.

A new agency site competes against hosts, web designers and global SEO brands that publish a lot and say little that is specific to Kenya.

So we started with the narrowest searches that match our real expertise, and we build outward from there.

What we did

The work.

  • A five-layer keyword plan. Short-tail, long-tail, semantic, entity and AI-search keywords, with each one assigned to a page or a post.
  • A blog that answers one search at a time. Posts on therapist SEO, Google Business Profile, content marketing and website mistakes, each with an internal link to the service it supports.
  • The same method we sell. Content strategy first, SEO as the base, social to carry it and email to catch it.
Live search results

Targets and progress.

#3content marketing for therapists kenyaOur first page-one result from the keyword plan.
Targetingseo for therapists in kenyaPillar topic. Not on page one yet.
Targetingtherapist website not getting clientsPost is live. Not on page one yet.
Targetinggoogle business profile for therapists kenyaPost is live. Not on page one yet.
Targetingcontent strategy kenyaOur lead service. Not on page one yet.

Checked on Google, Kenya setting, 3 November 2026. Positions are organic results and can move day to day.

Proof on Google

What it looks like on the results page.

Screenshot from Google Kenya, 3 November 2026. Click it to open the same search live on Google; results may have moved since.

Google results for content marketing for therapists Kenya showing Perceived Content at threeOpen the live search ↗
“content marketing for therapists kenya”: Perceived Content at three, ahead of Ensora Health and Headway.
What is next

Next.

Positions above are the baseline. We will keep this page current as the targets move, including the ones that do not.

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