What we collect and why
When you visit this site, we collect basic analytics data — things like which pages you visit, how you found us, and how long you stay. We use this to understand what content is helpful and to improve your experience. We do not sell this data. We do not share it with advertisers. We do not use it to follow you around the internet.
Forms and email
When you fill out our contact form or download a guide, we collect your name and email address. We use this to respond to your enquiry, deliver the guide you requested, and send you a short series of helpful follow-up emails. You can unsubscribe from these emails at any time by clicking the unsubscribe link at the bottom of any email.
We will never add you to a list you did not sign up for. We will never share your email with anyone else.
Cookies
We use a small number of cookies to remember your preferences (like whether you have seen our cookie notice) and to understand how people use the site through analytics tools like Google Analytics. These cookies do not contain personal information and cannot identify you individually.
You can disable cookies in your browser settings at any time. The site will still work — you may just see the cookie notice again.
Third-party services
We use the following services, each with their own privacy policies:
Google Analytics — for understanding site traffic
MailerLite — for email automation
Google Fonts — for typography
Your rights under the Kenya Data Protection Act (2019)
You have the right to know what data we hold about you, to request its correction or deletion, and to withdraw consent for its use at any time. If you would like to exercise any of these rights, email us at nemokimani@perceivedcontent.com and we will respond within 14 days.
Data retention
We keep your contact information for as long as you remain subscribed to our emails. If you unsubscribe, we remove your data within 30 days. Analytics data is retained in aggregate form and cannot be traced back to you individually.
Changes to this policy
If we change how we handle your data, we will update this page. We will not reduce your rights without giving you notice.
Contact
If you have any questions about how we handle your data, email Nemo Kimani at nemokimani@perceivedcontent.com.
Last updated: March 2026